Evaluating Vital Ad Insights
The industry is undergoing significant transformation, with zero signs of slowing down. In order to align with this rapidly-changing environment, digital media players need to adopt a strategic approach that recognizes and aligns with these changes at play.
Each quarter, Theorem consolidates key insights of US digital media leaders to gauge trends, changes and developments facing today’s evolving landscape. Our experts share their digital predictions for Fall 2016, spanning mobile fragmentation challenges to premium video campaign opportunities, to educate industry leaders on ways of improving their branding and advertising endeavors.