Our Solutions: Digital Analytics and Reporting

Turning performance analytics into actionable insights

Data-Driven Insights to Boost Business Performance

As savvy disrupters continue to evolve their operational strategies seemingly at the speed of light, the pressure is on for media owners to counter with an offensive effort that both capitalizes on the digital media wave and focuses on ways to redirect their energies toward innovation. The good news is that most media owners already know how to overcome that challenge, which takes form in massive pools of audience and campaign performance data collected across channels and devices.

 Digital Strategy Meets Advanced Analytics

Our digital analytics services help media owners measure, analyze, and improve performance—all of it thanks to the magic of data mining. At Theorem, we deliver strategies and models that are underpinned by a purpose-built analytics platform, thereby equipping media owners with the tools to mine vital audience, content, and ad campaign data for more-effective decision making. The payoff? Increased revenue coupled with greater efficiencies that result in a more competitive business.

Accelerate Revenue Growth and Increase Efficiencies—at Scale

By combining specialist advisory services with analytics expertise and our purpose-built platform, Theorem helps media owners unlock new sources of value from their data with a view to develop new revenue models, drive better operational performance, and deliver digital products and solutions that are aligned to market needs.

Inovus: Media Analytics Platform

Gain a reliable platform that enables you to pull the data, cleanse the data, map the data, integrate the data, and then present the data at a glance, for a comprehensive view of performance.

Data Management

Help organizations deal more effectively with data collected through digital channels by taking advantage of our tools and data management specialists, who expertly collect, cleanse, normalize, and seamlessly integrate data sets.

Advanced Analytics

Combine highly detailed quantitative insights with statistical models to discover opportunities that drive higher performance, achieve greater efficiency, and lead to valuable audience insights.

Dashboards and Reporting

Overcome data overload and get the support you need to analyze marketing performance by automating the delivery of reports and dashboards through Inovus or by taking advantage of our reporting specialists to build custom reports.

Data Disruption from the Inside Out

The way we consume data has changed dramatically in the past decade, creating both challenges and opportunities for media players that find themselves struggling to adapt. As a result, digitally driven organizations are playing a constant game of catch-up as they evolve by applying novel ways of monetizing content. Our on-demand Webinar will help you can strategically elevate data analytics initiatives.

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Get Quick Wins on the Board from Your Data Initiatives

Schedule a workshop session so you can baseline the current level of understanding of your data sources, audiences, gaps, and opportunities so as to get deeper insights about audiences, content, and campaigns; and focus on our work together to achieve quick wins.

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Kara DegeorgisDigital Analytics and Reporting